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journal: mac · toy
Apple to Announce “One More Thing” at Media Event [UPDATED x2]
Members of the press are receiving invitations to a special media event October 12 at 10 AM PDT. The announcement includes the catchphrase “One more thing...” on a red theater curtain background. “One more thing...” is the phrase Steve Jobs uses prior to making a major announcement at the end of keynote addresses. The event will be held on the day following Apple’s Q4 financial results announcement.
The Apple speculation machine is in high-gear, as Apple watchers are predicting anything from a video iPod to new PowerMacs to an early release of Intel-based Macs.
Deep Thought reported on the possibility of video iPods in May.
Stay with Deep Thought for news regarding this media event.
UPDATE: http://www.apple.com/movies results in a 403 “Forbidden” error (as opposed to the standard “Looking for something at Apple?” message one normally gets when visiting a nonexistent page), which would seem to suggest that something is there that Apple doesn’t want us to see. Hmm…
UPDATE #2: AppleInsider is reporting that a video iPod is currently in production.
More Info
iLounge: Apple announces “One More Thing” event for Oct. 12
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| Nick | comments | views |
thinkback
It just occured to me. The event is Oct. 12th. That’s already too late for many Christmas shoppers. So don’t expect any new mass-market device.
I now think it will just be the movie store. You watch your movies on your computer or your TV. Full-size iPods will be able to show them, like a slideshow, on a connected TV.
Of course, the first half of the keynote will contain a bunch of iPod stuff, including new accessories and iPod Your Car partnerships.
Now, I really want to know what resolution the movies will be encoded at. 720p?
| Oct. 04, 2005 | |
| 6:27 pm |
Jobs will describe the iPod nano’s reception as “phenomenal”. iPods sold to date will outnumber Venezuelans.
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| Oct. 04, 2005 | |
| 6:32 pm |
Thanksgiving weekend is the unofficial start of holiday shopping. That gives Apple over a month to fill the retail channel for holiday shopping. Should be plenty of time.
| UnnDunn | Oct. 04, 2005 | |
| 7:55 pm |
Here, Thanksgiving weekend is next weekend.
I had the impression, though, that it’s increasingly important to have your wares out quite a lot earlier than American Thanksgiving. I remember an XvsXP thread in which Kuaidang claimed that Windows Vista had to be out by summer’s end in order to fill the channels by Thanksgiving. He was aspersing Apple’s ability to release Leopard that early.
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| Oct. 04, 2005 | |
| 10:46 pm |
Apple often sends their new wares to retailers under tight wraps until they are actually announced. Once the announcement is made, the retailers are allowed to reveal the goods. Have they not done this currently?
| Oct. 04, 2005 | |
| Arden | 11:08 pm |
True, that. So let us concede the point—I still think there is no video iPod.
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| Oct. 04, 2005 | |
| 11:34 pm |
Rafe, I think that Apple could do such a thing and get something out in a month and still win because of the relative lack of user-base compared to MS and because Apple loyalists are less likely to wait to upgrade than the average Windows user…
If MS wants to get it’s stuff out related to Windows computers, we are talking hundreds of millions of them that they are targeting - and therefore to stock those channels and produce enough product to meet their goals, they’ll have to be out much earlier…
I could be wrong, but the logic seems solid behind the idea, at least at a cursory glance…
1.
I think the movie-watching device may be a subcompact notebook rather than a video iPod. After all, Apple likes big screens, and Jobs has said that a screen small enough to fit in your pocket is too small to watch. It doesn’t jive with how much people are enjoying their PSPs, but it was his contention. “They’re digging in the wrong place.”
Maybe it’s a fold-out Rolltronics display?
As for the movie store, I fear it is shoved into iTunes.