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journal: mac
WWDC 08 Keynote wrapup and postmortem
The WWDC keynote has come and gone. Now it’s time for pundits (or wannabe pundits) to pick apart every detail about the keynote. Let’s do just that. Before we go any further, be sure to take a look at my WWDC predictions to see where I stood before today.
In general today’s keynote had no surprises. And I expected it to me almost entirely iPhone (which it was). Let’s take a closer look at what was announced, and what wasn’t.
What we saw
iPhone apps, OS 2.0 and SDK
Again, no big surprises (though some new features that’ll make developers a little happier, including the iPhone’s “push” notification system). What we did see is that the iPhone may become a pretty damn good mobile gaming system. I’m not going to det too into detail here, since there was nothing really new announced, except to ask, what will these apps mean for iPhone battery life?
My prediction: I pretty much nailed this one, right down to there being 3rd-party app demos (I’d go so far as to say there were too many app demos, but whatever).
3G iPhone
Anyone who predicted a more radical change in form factor (larger iPhone, etc...) was proven wrong. Let’s be honest, the iPhone is a perfect pocket size right now. What good would it do for Apple to release a larger one? As for the appearance, the black-and-white-back rumor was spot-on, even with the non-recessed headphone jack. So once again, this was pretty much what everyone was expecting: 3G iPhone with GPS and relatively minor cosmetic changes.
My prediction: Captain Obvious strikes again! The one thing I didn’t see coming was the price drop. There were some rumors of subsidies and a price drop, but I didn’t really buy into them. FAIL on my part there.
MobileMe
So Apple took .mac, added some iPhone-friendly features, pitches it to Windows users too, and rebrands it. And they still charge $99 for it. I never really had a problem with .mac’s price tag before, and I still don’t have a problem with MobileMe’s price, but I’m sure there are a lot of people there—particularly those who don’t own iPhones—who will still see MobileMe as not worth the price. The only thing I see missing at this point is file syncing. Aside from that, MobileMe looks to be a great service. I’m not a big fan of web apps, even with all the AJAX-y goodness around today, but I’ll take MobileMe’s new web apps for a spin and write about them whenever MobileMe is launched.
My prediction:I felt there was a good chance of MobileMe making its debut today, and sure enough, we saw it. Now when will I have a me.com email address?
What we didn’t see
Tablets
Anyone who expected these need to get a reality check. Seriously.
My prediction: These aren’t the tablets you’re looking for. Move along.
Snow Leopard
OK, sure it got a quick mention earlier in the keynote, but nothing about it will be shown until Bertrand Serlet’s afternoon session, which, as Gruber notes is under NDA. So it seems that the “no new end-user features” prediction was spot on. I would expect some new developer goodies, though.
My prediction: I didn’t give Snow Leopard a great chance of rearing its head today, so I was partially right and partially wrong. I was right in that Apple didn’t really spend any time on it during the keynote, but I was wrong because it does exist.
OS X for Windows boxes
All I’ll say is I would have loved to see the looks on people’s faces if Jobs did announce this today.
My prediction: As I said form the beginning, we probably won’t see this. And we didn’t.
10.5.4.
My guess is we’ll see this come out either to coincide with the iPhone 3G launch or MobileMe’s launch.
My prediction: I gave 10.5.4 a small chance of being mentioned, so I was mostly right on this one.
Mac Fusion
This rumor popped up late last night (by which point I had already written my WWDC predictions article), It seemed possible, considering we usually don’t see fakes unless it’s a rumor that has been circulating for a while and there’s a good chance Apple would announce it at some point. And at first glance, the photos seemed convincing. But at the same time, all I could think of is, well...why? What’s so special about this that warrants a separate Mac, considering every other Mac can do what Mac Fusion is capable of doing. So needless to say, we didn’t se it.
My prediction: Over on The Apple Blog, I noted that Mac Fusion could be real, but was probably just a well-done hoax. Sure enough.
So...?
I may not be alone when I say this was one of the most uneventful WWDC keynotes in a while. That doesn’t mean it was a bad keynote; after all, we did see some cool new features and products. But at the same time, there weren’t any surprises, nor anything particularly stunning. So a solid keynote, if somewhat unentertaining to non-programmers. The real fun starts Jully 11th.
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thinkback
Liam,
Did you hear Windows 7 is going to let you resize a photo by pinching with your fingers on a touchscreen? LOL
But don’t worry if Windows 7 doesn’t work, you’ll be able to downgrade to Windows XP for free.
At least we’re getting new features…
Ba-dum chiss!
Thank you, thank you, I’ll be here all week.









1.
Don’t know if you’ve already seen this, but:
http://www.winsupersite.com/images/blog/mob ileme_separated.jpg
(from here)